Newly Launched: Clothing & Accessories!

Bottoms

Dresses

Jumpsuits

Effy by Ro - The Story!

Masks

Why Effy?

A brand that effectively and sustainably provides
consumers with products that are
comfortable, artistic and affordable.

A brand that effectively and sustainably
provides consumers with products that are
comfortable, artistic and affordable.

Our Best Sellers

Testimonials

Clients who love us! #TheEffyTribe

In the words of Coco Chanel, “Luxury must be comfortable or else it’s not luxury”. Effy by Ro gives you just that… Comfort and stylishness all rolled into one so effortlessly!

Piya Marker

Director, Head of School The Aditya Birla Integrated School, Mumbai .

Just order these masks! Comfortable and breathable and in cut work!

Konkona Sen Sharma

Actress

Effy all the way! Had no idea before this that masks could be this comfortable! Awesome breathability & protection! Go for it.

Rakesh Roshan

Director/ Producer

Testimonials

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